February 9, 2012, 11:50 pm

Next week, Jack Brandt of Register.com and I are back at ISPCON to do another session on Marketing. For those that read this blog, here’s a thank you gift – the presentation early.

As many of you know, I don’t use PowerPoint during my sessions, but these are the ideas I will be trying to convey about Marketing, Messaging, and Guerrilla tactics.





11 Ways to Market Your Event

Filed under: Guerrilla Marketing,Online Marketing — Thursday, August 14, 2008 @ 8:18 am

We are organizing BarCampTampaBay for Oct. 11 & 12, 2008 at USF College of Business. These are the first 11 ways we are marketing this event:

  • Local bloggers – contact, invite, interact with.
  • Local organizations like the Chambers of Commerce.
  • LinkedIn – your network first!
  • MeetUp.com – create a group, just $75.
  • Eventful.com, Upcoming.yahoo.com, Craigslist – free event listings
  • Newspapers – weekly, commununity, and trade. Magazines, too.
  • twitter – again your network first.
  • podcast about it and get others to do so; interview with podcasters.
  • create a website or a blog
  • eventbrite.com for sign-up sheet
  • make a Facebook group




New Media Marketing means Blogging, Podcasting, Social networking, and the like to produce buzz and word-of-mouth for your client, product or company. Here in Tampa Bay, the AMA (American Marketing Assoc.) has a New Media Special Interest Group that has events to discuss this twist in marketing. If you can’t get to the events, you can read this article, The 411 on Web 2.0 Marketing.





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