Nuvox is an alternative phone company servicing businesses in the Southeast. Recently, Nuvox announced that they “launched a Social Media campaign to increase brand awareness and establish a greater presence on the web. NuVox’s overall marketing strategy combines social media tactics and traditional public relations practices to promote the NuVox® brand to its target customers.”

“With a presence on Facebook, Twitter, Delicious, Flickr, and the NuVox YouTube Channel, these social media networking sites act as an effective outlet for releasing information to key audiences.”

XO uses social media too. Corporations announcing that they use social media is not news. Do you announce a new PR campaign? The truth is if your company isn’t using social media to market, find prospects, and reputation management – then you are missing out. Social media is a way to enhance word of mouth marketing and to pay attention to what is being said about your brand/company.

Need help with your social media strategy, call our office at 813-496-2122.

Right now Twitter is hot. It’s trending and everyone has an opinion, even me. So here are a couple of other opinions (tips) on Twitter for Businesses.

Free Twitter Ideas that Will Engage Customers and Build Loyalty. One message: “Think tactical, get tactical.” Main message: Engage people, it’s about being social.

10 examples of creative Twitter uses. You can certainly learn from these examples.

Even Sprint is mentioning Twitter in its new ad campaign.

Talking with folks, my impression of social media  – all of it – blogging, podcasting, video, twitter, ning, Facebook – it’s all an experiment right now.

Social media impact is hard to measure – like, say, reputation management. But as @unmarketing says, “How do you ROI or measure your other business relationships?”

Right now, a social media experiment for a company would cost about $20K. But in 18 months to 2 years, it will likely cost 10x that. Get in now. Experiment. Fail. Try again.