Next week, Jack Brandt of Register.com and I are back at ISPCON to do another session on Marketing. For those that read this blog, here’s a thank you gift - the presentation early.

As many of you know, I don’t use PowerPoint during my sessions, but these are the ideas I will be trying to convey about Marketing, Messaging, and Guerrilla tactics.

From their website, this is a unique twist on outsourcing tele-marketing / cold calling:

ConnectAndSell delivers sales prospects to you live so that your sales reps can focus on selling. We accelerate the process of connecting to new prospects or existing prospects that your team is working to close.

We do this through a combination of patented switching technology and virtual sales agents so that when we connect to a prospect, the prospect believes that your sales rep has made the call. We never speak to your prospects directly.

This enables your sales reps to spend all of their productive time presenting your product or service.

We guarantee 5 live connects (i.e. conversations with named individuals you have targeted) to each of your sales reps per hour and typically average 7-10. If we don’t deliver 5 live connects per hour, you pay nothing.”

Got to like that! Especially if you can narrow down the prospect and have specific qualifications besides breathing and willing to pay.