Today is the episode 2 of Cranky Bastards Show with Antony Francis from Head of Lettuce Media; Joel Lopez of 2Z Consulting; and Peter Radizeski of RAD-INFO INC.  In this episode, we discuss Social Media Monitoring.  Listening is more important than Talking. (Sales Lessons # 1: that’s why we have 2 ears and 1 mouth.)  The thing to remember about social media is that it is supposed to be SOCIAL! Engagement does not mean puking, poking and publicizing. Would you do that face-to-face? It’s a lost art, conversation. We discuss ways to monitor your reputation including Google Alerts, Tweetdeck, search, Radian6 and People Browser.

Cranky Bastards 2011 podcast episode # 3 [ 15:30 ] Play Now | Play in Popup | Download

Today is the episode 2 of Cranky Bastards Show with Antony Francis from Head of Lettuce Media; Joel Lopez of 2Z Consulting; and Peter Radizeski of RAD-INFO INC. In this episode, we discuss SEO (search engine optimization) for small businesses and online marketing for service businesses like doctors and restaurants. Take a listen. (It’s just 13 minutes).

Cranky Bastards 2011 podcast # 2 [ 12:52 ] Play Now | Play in Popup | Download

Today is the first podcast from the Cranky Bastards: Antony Francis from Head of Lettuce Media; Joel Lopez of 2Z Consulting; and Peter Radizeski of RAD-INFO INC. In our first episode, we discuss social media strategy, which is kind of a misnomer since many people have NO strategy when it comes to using social media.

Cranky Bastards 2011 podcast # 1 [ 28:49 ] Play Now | Play in Popup | Download